The story behind Expatskey
When I first arrived in Europe, I carried two suitcases and a head full of plans. What I didn't carry was a map to the Indian community around me.
That first week I spent hours on map apps and buried forum threads, trying to answer questions that should have been simple:
- 🛒Where is the nearest Indian grocery store that stocks MTR masala and Aashirvaad atta?
- 🪔Is there a temple nearby? When is the next Diwali celebration?
- 📋What do I have to do this week to get registered, and in what order?
- 💛If my parents need help back home, who can I trust from here?
The answers existed, but they were scattered across WhatsApp groups I hadn't been invited to, Facebook pages I couldn't find, and friends of friends I hadn't met yet. After twenty years of leading technology teams, the irony was hard to miss: I could stream a cricket match live from Mumbai, but I couldn't find a South Indian restaurant three kilometres away.
So we built the place I was looking for.
Not a generic expat forum and not a government portal, but somewhere that knows what ghar jaisa means. Somewhere that understands the difference between a Tamil Sangam and a Telugu Association, between Pongal and Baisakhi, between a Jain-friendly kitchen and a pure-veg one.
It started as a list of temples and grocery stores. It has become the place to find your people, get your paperwork done, and look after your family in India, from wherever you live now.